Galaxy (Nationwide)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
5%
-
-
-
-
5%
0
+0.5%
-
-
7%
+2
+38.1%
-
-
7%
0
-0.5%
-
-
7%
0
-0.2%
+2
+37.7%
7%
0
+0.6%
+2
+37.9%
7%
0
+2.7%
0
+2.5%
7%
0
+0.5%
0
+3.5%
8%
+1
+3.7%
+1
+7.6%
8%
0
+6.0%
+1
+13.4%
7%
-1
-10.9%
0
-1.5%
8%
+1
+3.2%
+1
+1.2%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
50334
 
50735
 
50735
 
50735
 
50735
 
51280
 
51280
 
51280
 
51280
 
51618
 
51618
 
51618
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
2631
 
2664
 
3680
 
3661
 
3653
 
3714
 
3813
 
3831
 
3972
 
4239
 
3779
 
3901
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.6%
-
-
1.8%
+0.2
-
2.5%
+0.7
-
2.6%
+0.1
-
2.6%
0
+1
2.5%
-0.1
+0.7
2.6%
+0.1
+0.1
2.6%
0
0
2.6%
0
0
2.7%
+0.1
+0.2
2.4%
-0.3
-0.2
2.5%
+0.1
-0.1
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
6.3
 
6.8
 
7
 
7.1
 
7.2
 
6.8
 
7
 
6.9
 
6.5
 
6.4
 
6.7
 
6.7
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
16520
 
-
-
18057
 
+9.3%
-
25699
 
+42.3%
-
26059
 
+1.4%
-
26173
 
+0.4%
+58.4%
25261
 
-3.5%
+39.9%
26607
 
+5.3%
+3.5%
26246
 
-1.4%
+0.7%
25864
 
-1.5%
-1.2%
27224
 
+5.3%
+7.8%
25497
 
-6.3%
-4.2%
26039
 
+2.1%
-0.8%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gem 106

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
22%
-
-
-
-
21%
-1
-3.5%
-
-
19%
-2
-6.8%
-
-
18%
-1
-5.4%
-
-
17%
-1
-5.7%
-5
-19.7%
17%
0
-0.7%
-4
-17.4%
17%
0
-3.7%
-2
-14.7%
17%
0
+3.1%
-1
-7.1%
19%
+2
+9.2%
+2
+7.6%
19%
0
+0.6%
+2
+8.9%
20%
+1
+6.9%
+3
+20.9%
21%
+1
+6.5%
+4
+24.9%
20%
-1
-6.3%
+1
+7.3%
Population
('000)

 

 

 

 

 

 

 

 

 

 

 

 
2171
 
2187
 
2187
 
2187
 
2187
 
2358
 
2359
 
2359
 
2359
 
2383
 
2384
 
2384
 
2384
 
Reach
('000)

 

 

 

 

 

 

 

 

 

 

 

 
470
 
457
 
426
 
403
 
380
 
407
 
392
 
404
 
441
 
448
 
479
 
510
 
478
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
8.2%
-
-
8.3%
+0.1
-
6.5%
-1.8
-
6.5%
0
-
6.3%
-0.2
-1.9
6.5%
+0.2
-1.8
6.4%
-0.1
-0.1
5.8%
-0.6
-0.7
6.7%
+0.9
+0.4
7.4%
+0.7
+0.9
8.5%
+1.1
+2.1
9.3%
+0.8
+3.5
7.4%
-1.9
+0.7
Average
Hours p/L

 

 

 

 

 

 

 

 

 

 

 

 
7.7
 
8.1
 
6.9
 
7.2
 
7.4
 
8
 
7.9
 
6.9
 
7.1
 
7.8
 
8.7
 
8.9
 
7.3
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-
3642
 
-
-
3685
 
+1.2%
-
2950
 
-19.9%
-
2898
 
-1.8%
-
2804
 
-3.2%
-23.0%
3247
 
+15.8%
-11.9%
3108
 
-4.3%
+5.4%
2771
 
-10.8%
-4.4%
3153
 
+13.8%
+12.4%
3477
 
+10.3%
+7.1%
4144
 
+19.2%
+33.3%
4519
 
+9.0%
+63.1%
3506
 
-22.4%
+11.2%













Gold Bedford (792)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
3%
-1
-13.6%
-
-
3%
0
-5.0%
-
-
4%
+1
+21.1%
-
-
4%
0
+4.5%
0
+3.8%
4%
0
-10.2%
+1
+8.0%
4%
0
+22.7%
+1
+39.5%
5%
+1
+3.7%
+1
+19.5%
3%
-2
-32.1%
-1
-22.4%
2%
-1
-42.7%
-2
-50.5%
4%
+2
+136.4%
0
-4.6%
5%
+1
+11.5%
0
+2.6%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
590
 
594
 
594
 
594
 
593
 
605
 
605
 
605
 
605
 
611
 
611
 
611
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
23
 
20
 
19
 
23
 
24
 
22
 
27
 
28
 
19
 
11
 
26
 
29
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.1%
-
-
1%
-0.1
-
1.6%
+0.6
-
1.8%
+0.2
-
1.6%
-0.2
+0.5
1.7%
+0.1
+0.7
1.7%
0
+0.1
1.8%
+0.1
0
1.9%
+0.1
+0.3
1.2%
-0.7
-0.5
2.3%
+1.1
+0.6
1.9%
-0.4
+0.1
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
5.8
 
5.8
 
10
 
9.2
 
8.2
 
8.5
 
7.2
 
7.3
 
11.2
 
13.5
 
11.7
 
8.8
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
136
 
-
-
114
 
-16.2%
-
187
 
+64.0%
-
212
 
+13.4%
-
198
 
-6.6%
+45.6%
191
 
-3.5%
+67.5%
193
 
+1.0%
+3.2%
207
 
+7.3%
-2.4%
214
 
+3.4%
+8.1%
151
 
-29.4%
-20.9%
301
 
+99.3%
+56.0%
252
 
-16.3%
+21.7%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Bristol/Bath/Wiltshire (1260/936/1161)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
4%
+1
+10.5%
-
-
5%
+1
+26.1%
-
-
6%
+1
+20.6%
-
-
5%
-1
-9.1%
+2
+52.8%
4%
-1
-14.8%
0
+17.7%
5%
+1
+6.6%
0
-0.5%
5%
0
-0.1%
-1
-17.6%
5%
0
+6.3%
0
-3.6%
6%
+1
+13.6%
+2
+28.7%
7%
+1
+20.4%
+2
+45.4%
6%
-1
-10.6%
+1
+30.0%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
1287
 
1323
 
1322
 
1322
 
1321
 
1349
 
1350
 
1351
 
1350
 
1363
 
1364
 
1364
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
44
 
50
 
63
 
76
 
69
 
60
 
64
 
64
 
68
 
78
 
94
 
84
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.2%
-
-
2.2%
0
-
3.2%
+1
-
3.8%
+0.6
-
2.9%
-0.9
+0.7
2.3%
-0.6
+0.1
2.9%
+0.6
-0.3
3%
+0.1
-0.8
2.3%
-0.7
-0.6
2.5%
+0.2
+0.2
3.1%
+0.6
+0.2
2.8%
-0.3
-0.2
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
12.7
 
12.1
 
14.3
 
14.1
 
11.6
 
11.3
 
12.7
 
12.3
 
9.2
 
9.5
 
10.3
 
10.6
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
564
 
-
-
599
 
+6.2%
-
908
 
+51.6%
-
1073
 
+18.2%
-
800
 
-25.4%
+41.8%
676
 
-15.5%
+12.9%
812
 
+20.1%
-10.6%
785
 
-3.3%
-26.8%
633
 
-19.4%
-20.9%
746
 
+17.9%
+10.4%
968
 
+29.8%
+19.2%
893
 
-7.7%
+13.8%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Cambridgeshire (formerly Gold Peterborough) (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
3%
-1
-26.0%
-
-
3%
0
0.0%
-
-
3%
0
-5.4%
-
-
4%
+1
+33.3%
0
-6.7%
6%
+2
+40.0%
+3
+76.5%
7%
+1
+18.1%
+4
+108.4%
7%
0
+2.3%
+4
+125.4%
5%
-2
-22.1%
+1
+31.7%
5%
0
-15.9%
-1
-20.9%
6%
+1
+33.3%
-1
-10.6%
5%
-1
-14.0%
-2
-24.9%
4%
-1
-20.7%
-1
-23.6%
5%
+1
+11.2%
0
+1.0%
4%
-1
-5.0%
-2
-28.0%
5%
+1
+18.8%
0
-0.6%
5%
0
-13.6%
+1
+8.3%
4%
-1
-1.3%
-1
-3.8%
6%
+2
+28.8%
+2
+30.4%
5%
-1
-6.1%
0
+3.1%
5%
0
-10.8%
0
+6.5%
5%
0
+6.9%
+1
+15.3%
5%
0
-2.2%
-1
-12.5%
5%
0
-6.8%
0
-13.1%
5%
0
+9.8%
0
+6.9%
Population
('000)
561
 
576
 
576
 
577
 
577
 
584
 
582
 
583
 
584
 
586
 
586
 
587
 
836
 
838
 
837
 
838
 
838
 
849
 
850
 
850
 
849
 
872
 
872
 
872
 
872
 
Reach
('000)
25
 
19
 
19
 
18
 
24
 
34
 
40
 
41
 
32
 
27
 
36
 
31
 
35
 
39
 
37
 
44
 
38
 
38
 
49
 
46
 
41
 
45
 
44
 
41
 
45
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.5%
-
-
1.2%
-1.3
-
1.1%
-0.1
-
1.5%
+0.4
-
1.9%
+0.4
-0.6
3.7%
+1.8
+2.5
4.3%
+0.6
+3.2
3.6%
-0.7
+2.1
3.1%
-0.5
+1.2
2.6%
-0.5
-1.1
3.9%
+1.3
-0.4
3.9%
0
+0.3
1.7%
-2.2
-1.4
2.5%
+0.8
-0.1
1.9%
-0.6
-2
3%
+1.1
-0.9
2.7%
-0.3
+1
3.3%
+0.6
+0.8
4.5%
+1.2
+2.6
2.6%
-1.9
-0.4
2.1%
-0.5
-0.6
2.5%
+0.4
-0.8
2.5%
0
-2
2.1%
-0.4
-0.5
2.5%
+0.4
+0.4
Average
Hours p/L
13.2
 
8.2
 
6.8
 
10.3
 
9.5
 
13.4
 
13.3
 
10.1
 
11.8
 
12.3
 
14.1
 
16.1
 
9.4
 
11.8
 
8.3
 
10.6
 
11.3
 
15.2
 
16.4
 
10.1
 
9.4
 
10.3
 
10.4
 
9.7
 
10.6
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
328
 
-
-
154
 
-53.0%
-
131
 
-14.9%
-
183
 
+39.7%
-
231
 
+26.2%
-29.6%
452
 
+95.7%
+193.5%
527
 
+16.6%
+302.3%
412
 
-21.8%
+125.1%
378
 
-8.3%
+63.6%
333
 
-11.9%
-26.3%
503
 
+51.1%
-4.6%
498
 
-1.0%
+20.9%
332
 
-33.3%
-12.2%
458
 
+38.0%
+37.5%
308
 
-32.8%
-38.8%
472
 
+53.2%
-5.2%
435
 
-7.8%
+31.0%
578
 
+32.9%
+26.2%
799
 
+38.2%
+159.4%
468
 
-41.4%
-0.8%
391
 
-16.5%
-10.1%
462
 
+18.2%
-20.1%
462
 
0.0%
-42.2%
396
 
-14.3%
-15.4%
480
 
+21.2%
+22.8%













Gold Crawley (1521)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
1%
-
-
-
-
2%
+1
+77.0%
-
-
3%
+1
+11.1%
-
-
2%
-1
-29.8%
-
-
2%
0
-14.3%
+1
+18.4%
1%
-1
-34.9%
-1
-56.5%
1%
0
+25.3%
-2
-50.9%
1%
0
+20.0%
-1
-16.1%
2%
+1
+33.3%
0
+30.5%
3%
+1
+23.3%
+2
+147.4%
3%
0
+10.3%
+2
+117.7%
3%
0
+8.8%
+2
+97.4%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
360
 
366
 
366
 
365
 
365
 
374
 
373
 
373
 
373
 
378
 
377
 
378
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
5
 
9
 
10
 
7
 
6
 
4
 
5
 
6
 
8
 
10
 
11
 
12
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
0.6%
-
-
1%
+0.4
-
0.7%
-0.3
-
0.3%
-0.4
-
1.5%
+1.2
+0.9
1.1%
-0.4
+0.1
1.1%
0
+0.4
1.4%
+0.3
+1.1
0.7%
-0.7
-0.8
0.7%
0
-0.4
0.8%
+0.1
-0.3
0.7%
-0.1
-0.7
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
9.6
 
9.1
 
5.6
 
3.2
 
18.6
 
21.7
 
16.7
 
20.1
 
6.9
 
6
 
6.1
 
5
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
47
 
-
-
83
 
+76.6%
-
56
 
-32.5%
-
24
 
-57.1%
-
115
 
+379.2%
+144.7%
83
 
-27.8%
0.0%
89
 
+7.2%
+58.9%
111
 
+24.7%
+362.5%
59
 
-46.8%
-48.7%
58
 
-1.7%
-30.1%
68
 
+17.2%
-23.6%
60
 
-11.8%
-45.9%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Derby (GEM)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
-2.3%
-
-
3%
0
+8.3%
-
-
3%
0
0.0%
-
-
4%
+1
+30.8%
+1
+38.4%
4%
0
+5.2%
+1
+49.0%
4%
0
-0.2%
+1
+37.2%
4%
0
-5.6%
+1
+29.6%
4%
0
-5.7%
0
-6.5%
3%
-1
-19.3%
-1
-28.3%
3%
0
-7.7%
-1
-33.6%
4%
+1
+58.3%
0
+11.3%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
624
 
451
 
451
 
451
 
451
 
454
 
455
 
455
 
454
 
457
 
457
 
457
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
17
 
12
 
13
 
13
 
17
 
18
 
18
 
17
 
16
 
13
 
12
 
19
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.5%
-
-
1%
-0.5
-
0.8%
-0.2
-
0.7%
-0.1
-
1.8%
+1.1
+0.3
2.4%
+0.6
+1.4
2.1%
-0.3
+1.3
2.5%
+0.4
+1.8
2.1%
-0.4
+0.3
1.6%
-0.5
-0.8
1.3%
-0.3
-0.8
1.4%
+0.1
-1.1
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
11.9
 
8
 
5.2
 
5
 
9.3
 
11.5
 
10.8
 
12.7
 
11.1
 
10.4
 
9.1
 
6.1
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
204
 
-
-
92
 
-54.9%
-
65
 
-29.3%
-
65
 
0.0%
-
161
 
+147.7%
-21.1%
208
 
+29.2%
+126.1%
189
 
-9.1%
+190.8%
213
 
+12.7%
+227.7%
181
 
-15.0%
+12.4%
131
 
-27.6%
-37.0%
110
 
-16.0%
-41.8%
113
 
+2.7%
-46.9%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Devon (including Plymouth from Q1/11) (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
6%
-
-
-
-
7%
+1
+21.9%
-
-
6%
-1
-21.5%
-
-
1%
-5
-75.9%
-
-
1%
0
-14.3%
-5
-80.2%
1%
0
-18.1%
-6
-86.7%
1%
0
+19.8%
-5
-79.7%
1%
0
+33.6%
0
+12.4%
2%
+1
+12.3%
+1
+47.2%
2%
0
-0.4%
+1
+79.0%
2%
0
0.0%
+1
+49.4%
1%
-1
-22.1%
0
-12.8%
4%
+3
+198.7%
+2
+131.9%
3%
-1
-21.8%
+1
+81.9%
3%
0
-9.7%
+1
+64.3%
4%
+1
+39.3%
+3
+193.7%
5%
+1
+33.3%
+1
+31.1%
4%
-1
-23.4%
+1
+28.4%
3%
-1
-22.5%
0
+10.2%
3%
0
+16.1%
-1
-8.1%
4%
+1
+16.7%
-1
-19.6%
5%
+1
+32.2%
+1
+38.8%
4%
-1
-16.4%
+1
+49.8%
3%
-1
-23.9%
0
-1.8%
3%
0
-5.7%
-1
-20.7%
Population
('000)
526
 
532
 
531
 
531
 
531
 
540
 
541
 
540
 
541
 
543
 
543
 
542
 
1037
 
1028
 
1028
 
1028
 
1028
 
1033
 
1033
 
1033
 
1033
 
1023
 
1023
 
1023
 
1023
 
Reach
('000)
30
 
37
 
29
 
7
 
6
 
5
 
6
 
8
 
9
 
9
 
9
 
7
 
40
 
31
 
28
 
39
 
52
 
40
 
31
 
36
 
42
 
55
 
46
 
35
 
33
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.2%
-
-
3%
+0.8
-
2.4%
-0.6
-
0.6%
-1.8
-
0.5%
-0.1
-1.7
0.5%
0
-2.5
0.6%
+0.1
-1.8
0.7%
+0.1
+0.1
0.7%
0
+0.2
0.6%
-0.1
+0.1
0.5%
-0.1
-0.1
0.3%
-0.2
-0.4
0.9%
+0.6
+0.2
0.9%
0
+0.3
1.1%
+0.2
+0.6
1.2%
+0.1
+0.9
2.6%
+1.4
+1.7
2.1%
-0.5
+1.2
1.3%
-0.8
+0.2
1.3%
0
+0.1
1.6%
+0.3
-1
2.3%
+0.7
+0.2
2.4%
+0.1
+1.1
1.5%
-0.9
+0.2
0.8%
-0.7
-0.8
Average
Hours p/L
8.1
 
10
 
9.5
 
9.9
 
10.3
 
11.5
 
13
 
9.3
 
9.4
 
7.4
 
7.1
 
4.6
 
5.2
 
7.1
 
9.8
 
7.7
 
11.7
 
12.5
 
9.7
 
8.5
 
9
 
9.9
 
11.6
 
9.6
 
5.4
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
246
 
-
-
366
 
+48.8%
-
278
 
-24.0%
-
65
 
-76.6%
-
63
 
-3.1%
-74.4%
56
 
-11.1%
-84.7%
74
 
+32.1%
-73.4%
75
 
+1.4%
+15.4%
80
 
+6.7%
+27.0%
67
 
-16.3%
+19.6%
65
 
-3.0%
-12.2%
34
 
-47.7%
-54.7%
207
 
+508.8%
+158.8%
221
 
+6.8%
+229.9%
271
 
+22.6%
+316.9%
298
 
+10.0%
+776.5%
605
 
+103.0%
+192.3%
501
 
-17.2%
+126.7%
301
 
-39.9%
+11.1%
301
 
0.0%
+1.0%
375
 
+24.6%
-38.0%
545
 
+45.3%
+8.8%
531
 
-2.6%
+76.4%
332
 
-37.5%
+10.3%
179
 
-46.1%
-52.3%













Gold Dorset (828)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
4%
0
-8.2%
-
-
4%
0
0.0%
-
-
5%
+1
+27.3%
-
-
4%
-1
-7.1%
0
+8.5%
4%
0
-1.2%
0
+16.8%
4%
0
+0.2%
0
+17.0%
4%
0
+0.2%
-1
-7.9%
3%
-1
-19.5%
-1
-20.2%
4%
+1
+9.2%
0
-11.8%
7%
+3
+78.8%
+3
+57.4%
7%
0
+2.1%
+3
+60.5%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
600
 
599
 
599
 
599
 
599
 
606
 
605
 
604
 
606
 
608
 
606
 
608
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
24
 
22
 
22
 
28
 
26
 
26
 
26
 
26
 
21
 
23
 
41
 
42
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.2%
-
-
1.3%
+0.1
-
1.9%
+0.6
-
1.8%
-0.1
-
1.2%
-0.6
0
1.1%
-0.1
-0.2
0.6%
-0.5
-1.3
1.9%
+1.3
+0.1
2.4%
+0.5
+1.2
2%
-0.4
+0.9
2.6%
+0.6
+2
2.2%
-0.4
+0.3
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
7.2
 
7.5
 
10.8
 
7.8
 
6.2
 
5.5
 
3.1
 
10.1
 
16.2
 
11.7
 
8.9
 
7
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
170
 
-
-
165
 
-2.9%
-
235
 
+42.4%
-
222
 
-5.5%
-
158
 
-28.8%
-7.1%
142
 
-10.1%
-13.9%
80
 
-43.7%
-66.0%
268
 
+235.0%
+20.7%
335
 
+25.0%
+112.0%
271
 
-19.1%
+90.8%
367
 
+35.4%
+358.8%
291
 
-20.7%
+8.6%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold East Anglia (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
6%
-
-
-
-
5%
-1
-3.3%
-
-
6%
+1
+18.3%
-
-
7%
+1
+1.3%
-
-
5%
-2
-19.0%
-1
-6.1%
6%
+1
+8.0%
+1
+4.8%
6%
0
+5.7%
0
-6.3%
5%
-1
-14.9%
-2
-21.2%
5%
0
-3.2%
0
-5.9%
5%
0
+5.6%
-1
-8.0%
6%
+1
+7.9%
0
-6.1%
5%
-1
-4.4%
0
+5.5%
5%
0
+0.1%
0
+9.0%
Population
('000)

 

 

 

 

 

 

 

 

 

 

 

 
1202
 
1206
 
1205
 
1205
 
1205
 
1220
 
1220
 
1220
 
1220
 
1212
 
1211
 
1212
 
1211
 
Reach
('000)

 

 

 

 

 

 

 

 

 

 

 

 
68
 
66
 
78
 
79
 
64
 
70
 
74
 
63
 
61
 
64
 
69
 
66
 
66
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
2.4%
-
-
2.7%
+0.3
-
2.7%
0
-
2.7%
0
-
2.9%
+0.2
+0.5
2.7%
-0.2
0
2.3%
-0.4
-0.4
1.6%
-0.7
-1.1
1.7%
+0.1
-1.2
2.3%
+0.6
-0.4
2.5%
+0.2
+0.2
2.5%
0
+0.9
2.2%
-0.3
+0.5
Average
Hours p/L

 

 

 

 

 

 

 

 

 

 

 

 
9.2
 
10.6
 
9.2
 
9.3
 
12.6
 
11.1
 
8.6
 
7.1
 
7.8
 
9.6
 
9.6
 
9.9
 
8.7
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-
626
 
-
-
696
 
+11.2%
-
721
 
+3.6%
-
730
 
+1.2%
-
806
 
+10.4%
+28.8%
783
 
-2.9%
+12.5%
634
 
-19.0%
-12.1%
445
 
-29.8%
-39.0%
475
 
+6.7%
-41.1%
615
 
+29.5%
-21.5%
662
 
+7.6%
+4.4%
652
 
-1.5%
+46.5%
577
 
-11.5%
+21.5%













Gold East Midlands (formerly Gold Nottingham)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
+10.0%
-
-
3%
0
-2.8%
-
-
4%
+1
+27.9%
-
-
4%
0
0.0%
+1
+36.8%
3%
-1
-14.3%
0
+6.5%
4%
+1
+2.4%
+1
+12.2%
4%
0
+19.6%
0
+4.9%
4%
0
-4.1%
0
+0.7%
4%
0
-9.3%
+1
+6.6%
4%
0
+2.4%
0
+6.6%
5%
+1
+25.0%
+1
+11.4%
4%
-1
-8.9%
0
+5.8%
4%
0
-17.4%
0
-3.7%
4%
0
+4.3%
0
-1.8%
4%
0
+12.3%
-1
-11.8%
4%
0
-13.4%
0
-16.3%
3%
-1
-7.7%
-1
-6.4%
3%
0
-1.5%
-1
-11.6%
3%
0
-4.6%
-1
-24.9%
3%
0
+6.5%
-1
-7.7%
4%
+1
+6.6%
+1
+6.7%
3%
-1
-14.1%
0
-7.0%
3%
0
+8.2%
0
+5.4%
4%
+1
+32.3%
+1
+31.1%
Population
('000)
1112
 
1133
 
1134
 
1133
 
1133
 
1150
 
1151
 
1150
 
1150
 
1160
 
1159
 
1159
 
1942
 
1960
 
1959
 
1960
 
1960
 
1974
 
1973
 
1973
 
1973
 
1991
 
1992
 
1992
 
2235
 
Reach
('000)
33
 
37
 
36
 
46
 
46
 
40
 
41
 
49
 
47
 
43
 
44
 
55
 
84
 
70
 
73
 
82
 
71
 
66
 
65
 
62
 
66
 
71
 
61
 
66
 
98
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.8%
-
-
1.4%
-0.4
-
1.2%
-0.2
-
1.7%
+0.5
-
1.6%
-0.1
-0.2
1.5%
-0.1
+0.1
1.9%
+0.4
+0.7
2.3%
+0.4
+0.6
1.6%
-0.7
0
1.2%
-0.4
-0.3
1.1%
-0.1
-0.8
1.9%
+0.8
-0.4
1.9%
0
+0.3
1.8%
-0.1
+0.6
1.7%
-0.1
+0.6
2.1%
+0.4
+0.2
2.1%
0
+0.2
1.8%
-0.3
0
2%
+0.2
+0.3
2.3%
+0.3
+0.2
2.4%
+0.1
+0.3
1.7%
-0.7
-0.1
1%
-0.7
-1
1%
0
-1.3
2.7%
+1.7
+0.3
Average
Hours p/L
13.4
 
9.6
 
8
 
8.7
 
8.4
 
9.2
 
11
 
10.7
 
7.8
 
5.9
 
5.4
 
7.7
 
8.9
 
10.4
 
9.2
 
9.9
 
11.9
 
11.6
 
12.5
 
14.3
 
14.2
 
9.3
 
6.4
 
6.1
 
12.1
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
441
 
-
-
353
 
-20.0%
-
289
 
-18.1%
-
400
 
+38.4%
-
384
 
-4.0%
-12.9%
367
 
-4.4%
+4.0%
449
 
+22.3%
+55.4%
528
 
+17.6%
+32.0%
364
 
-31.1%
-5.2%
255
 
-29.9%
-30.5%
238
 
-6.7%
-47.0%
425
 
+78.6%
-19.5%
749
 
+76.2%
+105.8%
733
 
-2.1%
+187.5%
677
 
-7.6%
+184.5%
814
 
+20.2%
+91.5%
842
 
+3.4%
+12.4%
768
 
-8.8%
+4.8%
807
 
+5.1%
+19.2%
891
 
+10.4%
+9.5%
936
 
+5.1%
+11.2%
665
 
-29.0%
-13.4%
392
 
-41.1%
-51.4%
402
 
+2.6%
-54.9%
1180
 
+193.5%
+26.1%













Gold Essex (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
3%
+1
+36.1%
-
-
3%
0
+2.9%
-
-
3%
0
-16.3%
-
-
3%
0
+19.5%
+1
+39.9%
3%
0
+11.6%
0
+14.8%
3%
0
-2.3%
0
+9.0%
4%
+1
+31.7%
+1
+71.5%
4%
0
+1.9%
+1
+46.2%
4%
0
-8.6%
+1
+19.8%
5%
+1
+15.6%
+2
+41.7%
5%
0
+8.6%
+1
+16.8%
4%
-1
-18.3%
0
-6.3%
5%
+1
+9.7%
+1
+12.5%
6%
+1
+27.5%
+1
+24.1%
4%
-2
-27.9%
-1
-17.6%
4%
0
-5.3%
0
-4.4%
5%
+1
+15.3%
0
+0.4%
4%
-1
-6.3%
-2
-26.2%
4%
0
-5.1%
0
-2.9%
4%
0
-10.6%
0
-8.4%
4%
0
-1.4%
-1
-21.7%
3%
-1
-22.4%
-1
-35.2%
3%
0
+2.6%
-1
-29.9%
4%
+1
+33.3%
0
+4.6%
Population
('000)
1187
 
1208
 
1207
 
1208
 
1207
 
1228
 
1227
 
1227
 
1227
 
1245
 
1246
 
1245
 
1333
 
1345
 
1344
 
1345
 
1345
 
1361
 
1361
 
1361
 
1360
 
1352
 
1352
 
1352
 
1352
 
Reach
('000)
26
 
36
 
37
 
31
 
37
 
42
 
41
 
54
 
55
 
51
 
59
 
64
 
56
 
62
 
79
 
57
 
54
 
63
 
59
 
56
 
50
 
49
 
38
 
39
 
52
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1%
-
-
0.8%
-0.2
-
1%
+0.2
-
1.3%
+0.3
-
1.6%
+0.3
+0.6
2.2%
+0.6
+1.4
2.1%
-0.1
+1.1
2.8%
+0.7
+1.5
2.6%
-0.2
+1
2.3%
-0.3
+0.1
3.1%
+0.8
+1
2.3%
-0.8
-0.5
1.8%
-0.5
-0.8
1.8%
0
-0.5
2.6%
+0.8
-0.5
2.5%
-0.1
+0.2
1.8%
-0.7
0
1.6%
-0.2
-0.2
1.8%
+0.2
-0.8
2.6%
+0.8
+0.1
2.2%
-0.4
+0.4
1.6%
-0.6
0
1.3%
-0.3
-0.5
1.5%
+0.2
-1.1
1.6%
+0.1
-0.6
Average
Hours p/L
10.2
 
6.3
 
7.4
 
11.3
 
11.3
 
14.3
 
14.5
 
14.4
 
13.2
 
11.9
 
14.9
 
10.4
 
9.7
 
9.4
 
10.6
 
13.7
 
10.6
 
7.7
 
9.1
 
14.3
 
14
 
9.9
 
10.4
 
11.1
 
8.9
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
260
 
-
-
224
 
-13.8%
-
273
 
+21.9%
-
346
 
+26.7%
-
423
 
+22.3%
+62.7%
595
 
+40.7%
+165.6%
588
 
-1.2%
+115.4%
770
 
+31.0%
+122.5%
720
 
-6.5%
+70.2%
610
 
-15.3%
+2.5%
878
 
+43.9%
+49.3%
663
 
-24.5%
-13.9%
540
 
-18.6%
-25.0%
582
 
+7.8%
-4.6%
843
 
+44.8%
-4.0%
787
 
-6.6%
+18.7%
574
 
-27.1%
+6.3%
486
 
-15.3%
-16.5%
535
 
+10.1%
-36.5%
795
 
+48.6%
+1.0%
695
 
-12.6%
+21.1%
486
 
-30.1%
0.0%
397
 
-18.3%
-25.8%
434
 
+9.3%
-45.4%
461
 
+6.2%
-33.7%













Gold Four Counties (Beds, Bucks, Herts, Northants) (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
4%
-
-
-
-
4%
0
+1.0%
-
-
3%
-1
-11.3%
-
-
3%
0
+9.5%
-
-
4%
+1
+14.5%
0
+12.3%
5%
+1
+20.1%
+1
+33.6%
4%
-1
-11.5%
+1
+33.3%
4%
0
-11.8%
+1
+7.3%
3%
-1
-12.0%
-1
-17.4%
3%
0
-7.2%
-2
-36.2%
4%
+1
+16.1%
0
-16.3%
3%
-1
-19.4%
-1
-23.5%
4%
+1
+25.9%
+1
+9.3%
Population
('000)

 

 

 

 

 

 

 

 

 

 

 

 
1985
 
1994
 
1994
 
1994
 
1994
 
2018
 
2018
 
2019
 
2018
 
2042
 
2043
 
2042
 
2042
 
Reach
('000)

 

 

 

 

 

 

 

 

 

 

 

 
70
 
71
 
63
 
69
 
79
 
96
 
85
 
75
 
66
 
62
 
72
 
58
 
73
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
2%
-
-
2%
0
-
0.7%
-1.3
-
1.4%
+0.7
-
1.6%
+0.2
-0.4
1.9%
+0.3
-0.1
2%
+0.1
+1.3
1.9%
-0.1
+0.5
1.8%
-0.1
+0.2
1.6%
-0.2
-0.3
1.8%
+0.2
-0.2
1.3%
-0.5
-0.6
1.5%
+0.2
-0.3
Average
Hours p/L

 

 

 

 

 

 

 

 

 

 

 

 
10.7
 
10.9
 
4.6
 
7.9
 
8
 
8
 
9.5
 
10.2
 
10.9
 
10.6
 
10.2
 
8.9
 
8.5
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-
751
 
-
-
778
 
+3.6%
-
289
 
-62.9%
-
550
 
+90.3%
-
635
 
+15.5%
-15.4%
766
 
+20.6%
-1.5%
808
 
+5.5%
+179.6%
763
 
-5.6%
+38.7%
712
 
-6.7%
+12.1%
660
 
-7.3%
-13.8%
738
 
+11.8%
-8.7%
514
 
-30.4%
-32.6%
621
 
+20.8%
-12.8%













Gold Gloucester (774)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
4%
+1
+21.9%
-
-
3%
-1
-37.5%
-
-
5%
+2
+80.4%
-
-
5%
0
+16.4%
+2
+59.9%
2%
-3
-53.0%
-2
-38.3%
4%
+2
+70.0%
+1
+67.9%
4%
0
-17.4%
-1
-23.2%
4%
0
+6.9%
-1
-29.4%
4%
0
-0.2%
+2
+49.6%
4%
0
0.0%
0
-12.0%
3%
-1
-20.0%
-1
-14.7%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
398
 
402
 
402
 
401
 
402
 
407
 
407
 
406
 
407
 
408
 
408
 
408
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
13
 
16
 
10
 
18
 
21
 
10
 
17
 
14
 
15
 
15
 
15
 
12
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
3%
-
-
2.4%
-0.6
-
1.8%
-0.6
-
3.4%
+1.6
-
3.7%
+0.3
+0.7
1.2%
-2.5
-1.2
3%
+1.8
+1.2
2.3%
-0.7
-1.1
2.1%
-0.2
-1.6
2.2%
+0.1
+1
2.1%
-0.1
-0.9
1.8%
-0.3
-0.5
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
18.3
 
11.7
 
14.7
 
15.9
 
14.3
 
10.9
 
15.6
 
13.7
 
12.4
 
12.2
 
11.4
 
12.9
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
236
 
-
-
188
 
-20.3%
-
149
 
-20.7%
-
293
 
+96.6%
-
303
 
+3.4%
+28.4%
106
 
-65.0%
-43.6%
263
 
+148.1%
+76.5%
198
 
-24.7%
-32.4%
183
 
-7.6%
-39.6%
185
 
+1.1%
+74.5%
173
 
-6.5%
-34.2%
150
 
-13.3%
-24.2%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Hampshire

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
+23.0%
-
-
3%
0
-17.2%
-
-
3%
0
+10.4%
-
-
3%
0
+12.5%
0
+26.5%
4%
+1
+36.9%
+1
+40.8%
5%
+1
+20.0%
+2
+104.2%
5%
0
-10.0%
+2
+66.4%
5%
0
+11.1%
+2
+64.3%
5%
0
+2.2%
+1
+22.6%
5%
0
+0.1%
0
+2.3%
5%
0
-11.3%
0
+0.8%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
1099
 
1117
 
1118
 
1117
 
1117
 
1133
 
1133
 
1133
 
1133
 
1146
 
1145
 
1145
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
28
 
35
 
29
 
32
 
36
 
50
 
60
 
54
 
60
 
62
 
62
 
55
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.6%
-
-
2%
+0.4
-
1.9%
-0.1
-
1.6%
-0.3
-
1.2%
-0.4
-0.4
1.6%
+0.4
-0.4
2.4%
+0.8
+0.5
2.6%
+0.2
+1
2.8%
+0.2
+1.6
2.8%
0
+1.2
1.9%
-0.9
-0.5
1.8%
-0.1
-0.8
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
12.9
 
12.8
 
14.7
 
11.6
 
7.7
 
7.8
 
10.6
 
12.5
 
12.1
 
12.2
 
8.1
 
8.3
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
357
 
-
-
449
 
+25.8%
-
422
 
-6.0%
-
374
 
-11.4%
-
278
 
-25.7%
-22.1%
392
 
+41.0%
-12.7%
631
 
+61.0%
+49.5%
678
 
+7.4%
+81.3%
728
 
+7.4%
+161.9%
760
 
+4.4%
+93.9%
505
 
-33.6%
-20.0%
453
 
-10.3%
-33.2%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Kent (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
+15.9%
-
-
2%
-1
-20.0%
-
-
2%
0
0.0%
-
-
3%
+1
+35.7%
0
+25.8%
3%
0
-16.6%
0
-9.4%
2%
-1
-18.8%
0
-8.0%
3%
+1
+26.9%
+1
+16.7%
2%
-1
-24.2%
-1
-34.8%
2%
0
+11.0%
-1
-13.2%
3%
+1
+39.3%
+1
+48.9%
4%
+1
+10.3%
+1
+29.3%
4%
0
+20.9%
+2
+106.2%
5%
+1
+5.6%
+3
+96.1%
4%
-1
-7.3%
+1
+30.5%
5%
+1
+13.7%
+1
+34.7%
4%
-1
-15.6%
0
-6.0%
4%
0
-11.2%
-1
-20.9%
5%
+1
+31.7%
+1
+12.3%
5%
0
+7.0%
0
+5.6%
5%
0
-3.3%
+1
+21.0%
6%
+1
+9.7%
+2
+49.4%
5%
-1
-10.3%
0
+1.8%
5%
0
-4.8%
0
-9.5%
5%
0
+3.4%
0
-3.2%
Population
('000)
1147
 
1155
 
1155
 
1155
 
1155
 
1166
 
1166
 
1166
 
1165
 
1175
 
1175
 
1175
 
1175
 
1177
 
1177
 
1177
 
1178
 
1191
 
1192
 
1191
 
1192
 
1232
 
1232
 
1231
 
1232
 
Reach
('000)
30
 
35
 
28
 
28
 
38
 
32
 
26
 
33
 
25
 
28
 
39
 
43
 
52
 
55
 
51
 
58
 
49
 
44
 
58
 
62
 
60
 
68
 
61
 
58
 
60
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.1%
-
-
0.9%
-0.2
-
1.1%
+0.2
-
1%
-0.1
-
0.8%
-0.2
-0.3
0.8%
0
-0.1
0.9%
+0.1
-0.2
1%
+0.1
0
0.6%
-0.4
-0.2
0.6%
0
-0.2
1.4%
+0.8
+0.5
2.1%
+0.7
+1.1
2.4%
+0.3
+1.8
2.3%
-0.1
+1.7
2%
-0.3
+0.6
1.9%
-0.1
-0.2
1.3%
-0.6
-1.1
0.8%
-0.5
-1.5
1.5%
+0.7
-0.5
2.4%
+0.9
+0.5
1.8%
-0.6
+0.5
1.7%
-0.1
+0.9
2%
+0.3
+0.5
2.1%
+0.1
-0.3
1.7%
-0.4
-0.1
Average
Hours p/L
9.9
 
6.9
 
10.5
 
9.8
 
5.9
 
6.6
 
9.4
 
8.3
 
6.9
 
6.1
 
9.4
 
13.1
 
12.4
 
11.7
 
11.1
 
9.2
 
7.9
 
5.8
 
7.7
 
11.2
 
8.7
 
7.1
 
9
 
9.9
 
7.5
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
295
 
-
-
239
 
-19.0%
-
296
 
+23.8%
-
272
 
-8.1%
-
226
 
-16.9%
-23.4%
212
 
-6.2%
-11.3%
242
 
+14.2%
-18.2%
275
 
+13.6%
+1.1%
176
 
-36.0%
-22.1%
171
 
-2.8%
-19.3%
368
 
+115.2%
+52.1%
558
 
+51.6%
+102.9%
651
 
+16.7%
+269.9%
643
 
-1.2%
+276.0%
570
 
-11.4%
+54.9%
535
 
-6.1%
-4.1%
391
 
-26.9%
-39.9%
254
 
-35.0%
-60.5%
447
 
+76.0%
-21.6%
692
 
+54.8%
+29.3%
528
 
-23.7%
+35.0%
483
 
-8.5%
+90.2%
545
 
+12.8%
+21.9%
575
 
+5.5%
-16.9%
453
 
-21.2%
-14.2%













Gold London

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
2%
0
+12.9%
-
-
3%
+1
+27.3%
-
-
3%
0
-11.5%
-
-
3%
0
+12.7%
+1
+43.3%
3%
0
+14.7%
+1
+45.6%
3%
0
-5.4%
0
+8.2%
2%
-1
-26.7%
-1
-10.4%
2%
0
+4.3%
-1
-17.0%
3%
+1
+31.6%
0
-4.8%
3%
0
+3.9%
0
+4.6%
3%
0
+1.3%
+1
+44.6%
3%
0
-15.7%
+1
+16.9%
3%
0
+20.8%
0
+7.3%
3%
0
-3.1%
0
0.0%
3%
0
-0.5%
0
-1.8%
2%
-1
-29.1%
-1
-17.4%
3%
+1
+23.0%
0
-15.9%
3%
0
+7.0%
0
-7.1%
3%
0
-15.6%
0
-21.2%
3%
0
+21.8%
+1
+35.3%
2%
-1
-27.7%
-1
-20.5%
2%
0
-6.6%
-1
-30.6%
2%
0
+7.5%
-1
-11.6%
3%
+1
+10.9%
0
-19.5%
Population
('000)
10781
 
10785
 
10785
 
10786
 
10784
 
10895
 
10895
 
10895
 
10894
 
10983
 
10983
 
10984
 
10983
 
11157
 
11157
 
11157
 
11157
 
11249
 
11250
 
11249
 
11250
 
11702
 
11703
 
11702
 
11702
 
Reach
('000)
224
 
253
 
322
 
285
 
321
 
372
 
352
 
258
 
269
 
357
 
371
 
376
 
317
 
389
 
377
 
375
 
266
 
330
 
353
 
298
 
363
 
273
 
255
 
274
 
304
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
0.9%
-
-
0.8%
-0.1
-
1.5%
+0.7
-
1.2%
-0.3
-
1.2%
0
+0.3
1.8%
+0.6
+1
1.6%
-0.2
+0.1
1.3%
-0.3
+0.1
1%
-0.3
-0.2
1.3%
+0.3
-0.5
1.9%
+0.6
+0.3
1.3%
-0.6
0
1.3%
0
+0.3
1%
-0.3
-0.3
1.8%
+0.8
-0.1
1.7%
-0.1
+0.4
1.2%
-0.5
-0.1
1%
-0.2
0
1.2%
+0.2
-0.6
1%
-0.2
-0.7
1.7%
+0.7
+0.5
1.1%
-0.6
+0.1
1.2%
+0.1
0
1.3%
+0.1
+0.3
1%
-0.3
-0.7
Average
Hours p/L
9
 
6.6
 
9.3
 
9
 
7.9
 
10.2
 
10.1
 
9.9
 
7.5
 
7.7
 
11.2
 
7.1
 
8.9
 
6.1
 
11
 
10
 
9.7
 
6.4
 
7.2
 
7.5
 
9.9
 
8.2
 
9.5
 
9.6
 
6.9
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
2018
 
-
-
1679
 
-16.8%
-
3000
 
+78.7%
-
2580
 
-14.0%
-
2549
 
-1.2%
+26.3%
3798
 
+49.0%
+126.2%
3571
 
-6.0%
+19.0%
2548
 
-28.6%
-1.2%
2018
 
-20.8%
-20.8%
2766
 
+37.1%
-27.2%
4151
 
+50.1%
+16.2%
2678
 
-35.5%
+5.1%
2830
 
+5.7%
+40.2%
2395
 
-15.4%
-13.4%
4143
 
+73.0%
-0.2%
3770
 
-9.0%
+40.8%
2589
 
-31.3%
-8.5%
2125
 
-17.9%
-11.3%
2550
 
+20.0%
-38.5%
2236
 
-12.3%
-40.7%
3580
 
+60.1%
+38.3%
2232
 
-37.7%
+5.0%
2410
 
+8.0%
-5.5%
2645
 
+9.8%
+18.3%
2097
 
-20.7%
-41.4%













Gold Luton (828)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
3%
-1
-4.6%
-
-
4%
+1
+22.2%
-
-
4%
0
-4.6%
-
-
3%
-1
-26.1%
-1
-17.8%
3%
0
+14.6%
0
-1.3%
4%
+1
+2.8%
0
-17.0%
2%
-2
-43.2%
-2
-50.6%
2%
0
+14.4%
-1
-23.5%
3%
+1
+39.5%
0
-6.9%
4%
+1
+38.4%
0
+25.3%
4%
0
-8.5%
+2
+102.0%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
1009
 
1029
 
1029
 
1030
 
1029
 
1043
 
1043
 
1043
 
1042
 
1058
 
1057
 
1057
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
37
 
36
 
44
 
42
 
31
 
36
 
37
 
21
 
24
 
34
 
47
 
43
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.5%
-
-
1.5%
0
-
2.3%
+0.8
-
2.2%
-0.1
-
1.7%
-0.5
+0.2
2.1%
+0.4
+0.6
2%
-0.1
-0.3
1%
-1
-1.2
0.9%
-0.1
-0.8
1.4%
+0.5
-0.7
2%
+0.6
0
1.8%
-0.2
+0.8
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
8.2
 
8
 
10.1
 
10.6
 
11.6
 
11.7
 
10.9
 
9.2
 
7.8
 
8.6
 
8.8
 
8.7
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
298
 
-
-
288
 
-3.4%
-
445
 
+54.5%
-
442
 
-0.7%
-
356
 
-19.5%
+19.5%
425
 
+19.4%
+47.6%
407
 
-4.2%
-8.5%
197
 
-51.6%
-55.4%
191
 
-3.0%
-46.3%
296
 
+55.0%
-30.4%
416
 
+40.5%
+2.2%
371
 
-10.8%
+88.3%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Manchester

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
2%
0
-9.6%
-
-
2%
0
-8.0%
-
-
2%
0
+8.7%
-
-
2%
0
+6.0%
0
-4.2%
2%
0
-13.9%
0
-8.7%
2%
0
-4.3%
0
-5.1%
2%
0
+29.5%
0
+13.1%
3%
+1
+33.3%
+1
+42.3%
3%
0
+4.9%
+1
+73.3%
3%
0
-1.2%
+1
+78.9%
4%
+1
+8.9%
+2
+50.3%
4%
0
-1.0%
+1
+11.7%
3%
-1
-3.6%
0
+2.6%
3%
0
-18.6%
0
-15.4%
3%
0
0.0%
-1
-22.3%
4%
+1
+30.4%
0
+2.4%
4%
0
+10.7%
+1
+17.5%
4%
0
+0.8%
+1
+45.5%
4%
0
-12.1%
+1
+27.9%
3%
-1
-13.7%
-1
-15.3%
3%
0
-11.8%
-1
-32.5%
3%
0
+17.7%
-1
-21.2%
4%
+1
+16.1%
0
+4.1%
3%
-1
-16.7%
0
+0.5%
Population
('000)
2362
 
2375
 
2375
 
2375
 
2375
 
2394
 
2393
 
2393
 
2394
 
2402
 
2402
 
2402
 
2821
 
2838
 
2838
 
2838
 
2838
 
2863
 
2864
 
2864
 
2864
 
2914
 
2914
 
2914
 
2914
 
Reach
('000)
55
 
50
 
46
 
50
 
53
 
46
 
44
 
57
 
76
 
80
 
79
 
86
 
100
 
97
 
79
 
79
 
103
 
115
 
116
 
102
 
88
 
79
 
93
 
108
 
90
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
0.9%
-
-
0.7%
-0.2
-
0.5%
-0.2
-
1.2%
+0.7
-
1.4%
+0.2
+0.5
1%
-0.4
+0.3
1%
0
+0.5
1.5%
+0.5
+0.3
1.9%
+0.4
+0.5
1.9%
0
+0.9
1.8%
-0.1
+0.8
1.7%
-0.1
+0.2
1.5%
-0.2
-0.4
1.2%
-0.3
-0.7
1%
-0.2
-0.8
1%
0
-0.7
1.6%
+0.6
+0.1
1.8%
+0.2
+0.6
1.4%
-0.4
+0.4
1.6%
+0.2
+0.6
2.2%
+0.6
+0.6
2%
-0.2
+0.2
1.5%
-0.5
+0.1
1.3%
-0.2
-0.3
0.8%
-0.5
-1.4
Average
Hours p/L
7.1
 
6.8
 
5.3
 
10.9
 
12.1
 
9.7
 
10.4
 
10.8
 
10.4
 
11
 
10.2
 
9
 
8.5
 
6.7
 
6.8
 
7.1
 
8.1
 
8
 
6.4
 
8
 
13.1
 
12.2
 
7.4
 
6.2
 
4.7
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
390
 
-
-
337
 
-13.6%
-
247
 
-26.7%
-
548
 
+121.9%
-
640
 
+16.8%
+64.1%
443
 
-30.8%
+31.5%
451
 
+1.8%
+82.6%
618
 
+37.0%
+12.8%
791
 
+28.0%
+23.6%
881
 
+11.4%
+98.9%
806
 
-8.5%
+78.7%
775
 
-3.8%
+25.4%
853
 
+10.1%
+7.8%
653
 
-23.4%
-25.9%
536
 
-17.9%
-33.5%
563
 
+5.0%
-27.4%
834
 
+48.1%
-2.2%
921
 
+10.4%
+41.0%
744
 
-19.2%
+38.8%
813
 
+9.3%
+44.4%
1144
 
+40.7%
+37.2%
974
 
-14.9%
+5.8%
690
 
-29.2%
-7.3%
671
 
-2.8%
-17.5%
419
 
-37.6%
-63.4%













Gold Network (Nationwide)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
2%
0
+2.3%
-
-
2%
0
+3.2%
-
-
2%
0
+3.0%
-
-
2%
0
+3.6%
0
+12.6%
2%
0
+5.9%
0
+16.6%
2%
0
+9.2%
0
+23.4%
2%
0
+0.8%
0
+20.8%
2%
0
-2.7%
0
+13.5%
2%
0
+7.7%
0
+15.4%
3%
+1
+13.7%
+1
+20.2%
3%
0
-0.5%
+1
+18.5%
3%
0
+1.6%
+1
+23.8%
3%
0
+2.2%
+1
+17.4%
3%
0
+1.6%
0
+4.9%
3%
0
-0.3%
0
+5.2%
3%
0
-5.8%
0
-2.4%
3%
0
+0.1%
0
-4.4%
3%
0
-0.4%
0
-6.3%
3%
0
-3.0%
0
-8.9%
3%
0
-5.4%
0
-8.5%
3%
0
+5.2%
0
-3.9%
3%
0
-0.9%
0
-4.4%
3%
0
-4.0%
0
-5.4%
1%
-2
-43.4%
-2
-43.3%
Population
('000)
50334
 
50735
 
50735
 
50735
 
50735
 
51280
 
51280
 
51280
 
51280
 
51618
 
51618
 
51618
 
51618
 
51951
 
51951
 
51951
 
51951
 
52352
 
52352
 
52352
 
52352
 
53205
 
53205
 
53205
 
53205
 
Reach
('000)
913
 
941
 
971
 
1000
 
1036
 
1109
 
1211
 
1221
 
1188
 
1288
 
1465
 
1457
 
1480
 
1522
 
1547
 
1543
 
1454
 
1467
 
1461
 
1417
 
1340
 
1433
 
1420
 
1363
 
772
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
0.8%
-
-
0.8%
0
-
0.9%
+0.1
-
1%
+0.1
-
0.9%
-0.1
+0.1
1%
+0.1
+0.2
1.2%
+0.2
+0.3
1.2%
0
+0.2
1.1%
-0.1
+0.2
1.1%
0
+0.1
1.3%
+0.2
+0.1
1.3%
0
+0.1
1.2%
-0.1
+0.1
1.2%
0
+0.1
1.3%
+0.1
0
1.4%
+0.1
+0.1
1.3%
-0.1
+0.1
1.3%
0
+0.1
1.3%
0
0
1.3%
0
-0.1
1.2%
-0.1
-0.1
1.2%
0
-0.1
1.2%
0
-0.1
1.1%
-0.1
-0.2
0.6%
-0.5
-0.6
Average
Hours p/L
8.9
 
8.3
 
9.4
 
9.7
 
8.9
 
9.1
 
9.8
 
10
 
9.3
 
8.6
 
9.3
 
9
 
8.5
 
8.6
 
9
 
9.5
 
9.5
 
9.1
 
8.9
 
9.1
 
9.1
 
8.7
 
8.4
 
8.3
 
7.9
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
8163
 
-
-
7778
 
-4.7%
-
9125
 
+17.3%
-
9740
 
+6.7%
-
9205
 
-5.5%
+12.8%
10078
 
+9.5%
+29.6%
11859
 
+17.7%
+30.0%
12228
 
+3.1%
+25.5%
11102
 
-9.2%
+20.6%
11123
 
+0.2%
+10.4%
13682
 
+23.0%
+15.4%
13174
 
-3.7%
+7.7%
12638
 
-4.1%
+13.8%
13062
 
+3.4%
+17.4%
13844
 
+6.0%
+1.2%
14672
 
+6.0%
+11.4%
13738
 
-6.4%
+8.7%
13355
 
-2.8%
+2.2%
13051
 
-2.3%
-5.7%
12903
 
-1.1%
-12.1%
12157
 
-5.8%
-11.5%
12426
 
+2.2%
-7.0%
11907
 
-4.2%
-8.8%
11299
 
-5.1%
-12.4%
6069
 
-46.3%
-50.1%













Gold Norfolk

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
3%
-1
-28.2%
-
-
3%
0
-10.5%
-
-
3%
0
0.0%
-
-
2%
-1
-17.5%
-2
-47.0%
4%
+2
+90.2%
+1
+40.3%
5%
+1
+33.3%
+2
+109.1%
4%
-1
-22.3%
+1
+62.4%
4%
0
-7.0%
+2
+83.1%
5%
+1
+33.4%
+1
+28.4%
6%
+1
+20.0%
+1
+15.6%
6%
0
-4.8%
+2
+41.8%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
628
 
639
 
639
 
639
 
638
 
647
 
647
 
648
 
647
 
653
 
653
 
653
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
26
 
19
 
17
 
17
 
14
 
27
 
36
 
28
 
26
 
35
 
42
 
40
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.5%
-
-
1.5%
0
-
1.5%
0
-
1.4%
-0.1
-
1.2%
-0.2
-0.3
2%
+0.8
+0.5
3%
+1
+1.5
2.6%
-0.4
+1.2
1.8%
-0.8
+0.6
1.6%
-0.2
-0.4
3.2%
+1.6
+0.2
3.4%
+0.2
+0.8
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
7.9
 
9.9
 
11.2
 
10.7
 
11.5
 
10.1
 
11.5
 
12.7
 
9.4
 
6.1
 
10.2
 
11.3
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
208
 
-
-
187
 
-10.1%
-
191
 
+2.1%
-
182
 
-4.7%
-
165
 
-9.3%
-20.7%
276
 
+67.3%
+47.6%
411
 
+48.9%
+115.2%
359
 
-12.7%
+97.3%
245
 
-31.8%
+48.5%
215
 
-12.2%
-22.1%
428
 
+99.1%
+4.1%
457
 
+6.8%
+27.3%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold North West & Wales (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
1%
-1
-34.0%
-
-
1%
0
0.0%
-
-
1%
0
-25.0%
-
-
2%
+1
+99.5%
0
-1.3%
3%
+1
+97.4%
+2
+195.3%
2%
-1
-25.0%
+1
+121.5%
3%
+1
+11.4%
+2
+229.0%
3%
0
+0.3%
+1
+65.4%
2%
-1
-10.5%
-1
-25.0%
3%
+1
+10.8%
+1
+10.8%
3%
0
+20.3%
0
+19.7%
2%
-1
-33.3%
-1
-20.4%
2%
0
+10.7%
0
-1.6%
2%
0
0.0%
-1
-11.2%
3%
+1
+8.7%
0
-19.8%
3%
0
+19.9%
+1
+44.3%
3%
0
-6.7%
+1
+21.6%
3%
0
0.0%
+1
+21.6%
2%
-1
-17.9%
-1
-8.2%
2%
0
-21.7%
-1
-40.1%
2%
0
+24.3%
-1
-20.2%
2%
0
0.0%
-1
-20.2%
2%
0
-13.0%
0
-15.4%
1%
-1
-29.9%
-1
-24.3%
Population
('000)
374
 
378
 
378
 
378
 
379
 
384
 
384
 
383
 
382
 
384
 
385
 
384
 
1008
 
997
 
997
 
997
 
998
 
998
 
998
 
999
 
999
 
1027
 
1027
 
1027
 
1026
 
Reach
('000)
6
 
4
 
4
 
3
 
6
 
12
 
9
 
10
 
10
 
9
 
10
 
12
 
21
 
23
 
23
 
25
 
30
 
28
 
28
 
23
 
18
 
23
 
23
 
20
 
14
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1%
-
-
0.5%
-0.5
-
0.2%
-0.3
-
0.3%
+0.1
-
0.9%
+0.6
-0.1
1.5%
+0.6
+1
1%
-0.5
+0.8
1.4%
+0.4
+1.1
1.3%
-0.1
+0.4
1.3%
0
-0.2
1.2%
-0.1
+0.2
1.4%
+0.2
0
0.8%
-0.6
-0.5
0.9%
+0.1
-0.4
1%
+0.1
-0.2
1.1%
+0.1
-0.3
1.3%
+0.2
+0.5
1.2%
-0.1
+0.3
1.4%
+0.2
+0.4
1.3%
-0.1
+0.2
0.9%
-0.4
-0.4
1.2%
+0.3
0
1.1%
-0.1
-0.3
0.4%
-0.7
-0.9
0.6%
+0.2
-0.3
Average
Hours p/L
14.9
 
9.4
 
3.4
 
7.1
 
12
 
9.4
 
8.4
 
10.1
 
9.8
 
11.9
 
10.4
 
9.5
 
8.3
 
7.9
 
8.4
 
8.5
 
9.2
 
8.9
 
11.6
 
12.4
 
10.4
 
11.1
 
10.4
 
4.7
 
9.1
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
84
 
-
-
41
 
-51.2%
-
13
 
-68.3%
-
24
 
+84.6%
-
68
 
+183.3%
-19.0%
111
 
+63.2%
+170.7%
76
 
-31.5%
+484.6%
101
 
+32.9%
+320.8%
97
 
-4.0%
+42.6%
109
 
+12.4%
-1.8%
101
 
-7.3%
+32.9%
117
 
+15.8%
+15.8%
176
 
+50.4%
+81.4%
181
 
+2.8%
+66.1%
196
 
+8.3%
+94.1%
212
 
+8.2%
+81.2%
272
 
+28.3%
+54.5%
246
 
-9.6%
+35.9%
319
 
+29.7%
+62.8%
281
 
-11.9%
+32.5%
193
 
-31.3%
-29.0%
255
 
+32.1%
+3.7%
241
 
-5.5%
-24.5%
93
 
-61.4%
-66.9%
128
 
+37.6%
-33.7%













Gold Northampton (1557)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
4%
0
-7.6%
-
-
3%
-1
-14.1%
-
-
3%
0
0.0%
-
-
3%
0
-22.2%
-1
-38.3%
3%
0
-2.4%
-1
-34.8%
3%
0
+21.4%
0
-7.8%
4%
+1
+17.4%
+1
+8.3%
5%
+1
+35.0%
+2
+87.9%
5%
0
+6.6%
+2
+105.3%
4%
-1
-17.4%
+1
+39.6%
4%
0
-12.3%
0
+4.2%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
519
 
536
 
535
 
535
 
535
 
548
 
548
 
549
 
549
 
553
 
554
 
553
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
22
 
21
 
18
 
18
 
14
 
14
 
17
 
20
 
27
 
29
 
24
 
21
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.7%
-
-
1.4%
-0.3
-
1.6%
+0.2
-
2%
+0.4
-
1.6%
-0.4
-0.1
1.5%
-0.1
+0.1
2%
+0.5
+0.4
2.1%
+0.1
+0.1
1.8%
-0.3
+0.2
1.6%
-0.2
+0.1
2%
+0.4
0
1.9%
-0.1
-0.2
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
8.3
 
7.1
 
8.6
 
11.5
 
11.7
 
11.3
 
12.9
 
10.9
 
7.1
 
6.1
 
9.1
 
10
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
186
 
-
-
148
 
-20.4%
-
157
 
+6.1%
-
202
 
+28.7%
-
168
 
-16.8%
-9.7%
163
 
-3.0%
+10.1%
220
 
+35.0%
+40.1%
220
 
0.0%
+8.9%
192
 
-12.7%
+14.3%
175
 
-8.9%
+7.4%
216
 
+23.4%
-1.8%
205
 
-5.1%
-6.8%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Plymouth (1152)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
3%
+1
+41.6%
-
-
4%
+1
+20.4%
-
-
4%
0
+8.0%
-
-
5%
+1
+15.4%
+3
+112.4%
4%
-1
-1.8%
+1
+47.3%
4%
0
0.0%
0
+22.4%
5%
+1
+13.7%
+1
+28.8%
5%
0
+5.9%
0
+18.2%
4%
-1
-17.6%
0
-0.9%
6%
+2
+26.7%
+2
+25.6%
6%
0
+16.1%
+1
+28.3%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
330
 
333
 
332
 
333
 
333
 
339
 
339
 
338
 
338
 
342
 
342
 
341
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
7
 
10
 
12
 
13
 
15
 
15
 
15
 
17
 
18
 
15
 
19
 
22
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.1%
-
-
2.1%
0
-
2.8%
+0.7
-
2.4%
-0.4
-
1.7%
-0.7
-0.4
1.3%
-0.4
-0.8
1.6%
+0.3
-1.2
1.9%
+0.3
-0.5
2.6%
+0.7
+0.9
2.4%
-0.2
+1.1
3.6%
+1.2
+2
3.8%
+0.2
+1.9
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
17.5
 
12.6
 
13
 
11.1
 
7.3
 
6.2
 
7.1
 
7.3
 
9.3
 
9.7
 
13.1
 
11.9
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
130
 
-
-
121
 
-6.9%
-
161
 
+33.1%
-
145
 
-9.9%
-
113
 
-22.1%
-13.1%
94
 
-16.8%
-22.3%
108
 
+14.9%
-32.9%
121
 
+12.0%
-16.6%
169
 
+39.7%
+49.6%
149
 
-11.8%
+58.5%
247
 
+65.8%
+128.7%
260
 
+5.3%
+114.9%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Solent (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
5%
-
-
-
-
5%
0
+5.8%
-
-
5%
0
-7.3%
-
-
4%
-1
-9.2%
-
-
4%
0
-2.8%
-1
-13.4%
4%
0
-6.2%
-1
-23.3%
4%
0
-2.9%
-1
-19.7%
4%
0
-3.0%
0
-14.2%
3%
-1
-12.5%
-1
-22.8%
4%
+1
+21.3%
0
-0.1%
4%
0
+2.9%
0
+5.9%
4%
0
-4.2%
0
+4.6%
4%
0
+8.8%
+1
+30.2%
Population
('000)

 

 

 

 

 

 

 

 

 

 

 

 
1651
 
1662
 
1661
 
1782
 
1783
 
1796
 
1796
 
1796
 
1797
 
1825
 
1825
 
1824
 
1824
 
Reach
('000)

 

 

 

 

 

 

 

 

 

 

 

 
77
 
82
 
76
 
74
 
72
 
68
 
66
 
64
 
56
 
69
 
71
 
68
 
74
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
1.8%
-
-
1.7%
-0.1
-
2%
+0.3
-
2.3%
+0.3
-
1.8%
-0.5
0
1.5%
-0.3
-0.2
1.5%
0
-0.5
1.7%
+0.2
-0.6
1.7%
0
-0.1
2.1%
+0.4
+0.6
1.8%
-0.3
+0.3
1.7%
-0.1
0
2%
+0.3
+0.3
Average
Hours p/L

 

 

 

 

 

 

 

 

 

 

 

 
8.1
 
7.2
 
9.4
 
11.8
 
9.6
 
8.7
 
8.9
 
10.4
 
11.5
 
11.3
 
9.7
 
9.8
 
9.8
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-
624
 
-
-
595
 
-4.6%
-
712
 
+19.7%
-
873
 
+22.6%
-
689
 
-21.1%
+10.4%
593
 
-13.9%
-0.3%
586
 
-1.2%
-17.7%
660
 
+12.6%
-24.4%
640
 
-3.0%
-7.1%
779
 
+21.7%
+31.4%
694
 
-10.9%
+18.4%
664
 
-4.3%
+0.6%
729
 
+9.8%
+13.9%













Gold South Wales (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
+21.5%
-
-
4%
+1
+6.1%
-
-
3%
-1
-17.1%
-
-
3%
0
+0.1%
0
+6.9%
3%
0
-11.2%
0
-21.9%
3%
0
-3.7%
-1
-29.1%
3%
0
+24.0%
0
+6.1%
5%
+2
+54.8%
+2
+64.2%
4%
-1
-13.1%
+1
+60.6%
4%
0
-9.5%
+1
+50.9%
5%
+1
+20.9%
+2
+47.2%
6%
+1
+19.6%
+1
+13.7%
6%
0
+8.0%
+2
+41.3%
5%
-1
-23.3%
+1
+19.7%
5%
0
-0.1%
0
-1.1%
5%
0
+17.5%
-1
-2.8%
6%
+1
+16.0%
0
+4.4%
8%
+2
+20.6%
+3
+64.2%
8%
0
-1.3%
+3
+62.2%
7%
-1
-9.3%
+2
+25.2%
6%
-1
-15.5%
0
-8.8%
5%
-1
-16.9%
-3
-37.2%
5%
0
-0.1%
-3
-36.4%
5%
0
+8.3%
-2
-24.0%
Population
('000)
966
 
972
 
972
 
972
 
971
 
980
 
979
 
979
 
979
 
986
 
986
 
987
 
987
 
997
 
997
 
998
 
997
 
1003
 
1003
 
1003
 
1003
 
1030
 
1029
 
1030
 
1029
 
Reach
('000)
27
 
33
 
35
 
29
 
29
 
26
 
25
 
31
 
48
 
42
 
38
 
46
 
55
 
60
 
46
 
46
 
54
 
63
 
76
 
75
 
68
 
59
 
49
 
49
 
53
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.1%
-
-
1.3%
+0.2
-
2.2%
+0.9
-
1.7%
-0.5
-
1.8%
+0.1
+0.7
1.8%
0
+0.5
1.2%
-0.6
-1
2.1%
+0.9
+0.4
2.8%
+0.7
+1
2.3%
-0.5
+0.5
2.4%
+0.1
+1.2
2.2%
-0.2
+0.1
2.2%
0
-0.6
2.5%
+0.3
+0.2
3.4%
+0.9
+1
3.3%
-0.1
+1.1
2.7%
-0.6
+0.5
3.6%
+0.9
+1.1
4.5%
+0.9
+1.1
3.9%
-0.6
+0.6
3.8%
-0.1
+1.1
3.9%
+0.1
+0.3
2.8%
-1.1
-1.7
1.7%
-1.1
-2.2
2.2%
+0.5
-1.6
Average
Hours p/L
8.7
 
8.8
 
13.3
 
12.1
 
13
 
15.4
 
10.3
 
13.5
 
11.5
 
10.5
 
12.7
 
10.7
 
8.9
 
9.2
 
16.7
 
16.4
 
10.6
 
11.9
 
12.2
 
10.1
 
10.8
 
13.5
 
11.4
 
6.6
 
7.9
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
233
 
-
-
288
 
+23.6%
-
469
 
+62.8%
-
356
 
-24.1%
-
374
 
+5.1%
+60.5%
395
 
+5.6%
+37.2%
253
 
-35.9%
-46.1%
420
 
+66.0%
+18.0%
551
 
+31.2%
+47.3%
439
 
-20.3%
+11.1%
485
 
+10.5%
+91.7%
487
 
+0.4%
+16.0%
492
 
+1.0%
-10.7%
553
 
+12.4%
+26.0%
762
 
+37.8%
+57.1%
752
 
-1.3%
+54.4%
577
 
-23.3%
+17.3%
757
 
+31.2%
+36.9%
926
 
+22.3%
+21.5%
757
 
-18.3%
+0.7%
730
 
-3.6%
+26.5%
793
 
+8.6%
+4.8%
563
 
-29.0%
-39.2%
327
 
-41.9%
-56.8%
418
 
+27.8%
-42.7%













Gold Suffolk

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
4%
-
-
-
-
3%
-1
-27.9%
-
-
4%
+1
+23.5%
-
-
4%
0
-0.8%
-
-
3%
-1
-20.6%
-1
-29.9%
3%
0
+10.9%
0
+7.9%
4%
+1
+29.7%
0
+13.3%
4%
0
-0.2%
0
+14.0%
6%
+2
+27.5%
+3
+83.0%
5%
-1
-5.2%
+2
+56.4%
5%
0
-7.4%
+1
+11.7%
5%
0
+4.0%
+1
+16.4%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
544
 
558
 
558
 
509
 
506
 
517
 
516
 
517
 
516
 
525
 
525
 
525
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
23
 
17
 
21
 
19
 
15
 
17
 
22
 
22
 
28
 
27
 
25
 
26
 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.5%
-
-
1.8%
-0.7
-
2.5%
+0.7
-
2.5%
0
-
1%
-1.5
-1.5
2.5%
+1.5
+0.7
3.4%
+0.9
+0.9
1.6%
-1.8
-0.9
2.9%
+1.3
+1.9
3.7%
+0.8
+1.2
3.3%
-0.4
-0.1
2.5%
-0.8
+0.9
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
14
 
12.8
 
14.8
 
13.7
 
7.1
 
16.1
 
16.5
 
7.3
 
11.2
 
15.4
 
14.9
 
11.4
 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
327
 
-
-
215
 
-34.3%
-
307
 
+42.8%
-
265
 
-13.7%
-
107
 
-59.6%
-67.3%
276
 
+157.9%
+28.4%
356
 
+29.0%
+16.0%
163
 
-54.2%
-38.5%
319
 
+95.7%
+198.1%
413
 
+29.5%
+49.6%
370
 
-10.4%
+3.9%
295
 
-20.3%
+81.0%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Gold Sussex (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
4%
+1
+24.0%
-
-
4%
0
+5.1%
-
-
4%
0
-4.9%
-
-
3%
-1
-15.0%
0
+5.4%
4%
+1
+8.0%
0
-8.2%
4%
0
+13.5%
0
-0.9%
5%
+1
+11.8%
+1
+16.5%
5%
0
+6.5%
+2
+45.9%
5%
0
+5.2%
+1
+42.1%
6%
+1
+19.0%
+2
+49.0%
6%
0
0.0%
+1
+33.3%
4%
-2
-34.0%
-1
-17.4%
4%
0
-2.8%
-1
-23.6%
4%
0
+3.6%
-2
-33.5%
4%
0
-3.5%
-2
-35.8%
5%
+1
+22.2%
+1
+18.9%
5%
0
-4.0%
+1
+17.3%
5%
0
+9.4%
+1
+23.8%
5%
0
-11.5%
+1
+13.6%
3%
-2
-22.5%
-2
-28.0%
5%
+2
+47.0%
0
+10.3%
4%
-1
-13.9%
-1
-13.2%
4%
0
-14.5%
-1
-16.1%
3%
-1
-17.0%
0
-10.1%
Population
('000)
994
 
1002
 
1001
 
1002
 
1002
 
1010
 
1010
 
1011
 
1010
 
1018
 
1017
 
1017
 
1345
 
1358
 
1359
 
1358
 
1358
 
1372
 
1372
 
1373
 
1372
 
1400
 
1400
 
1399
 
1399
 
Reach
('000)
32
 
40
 
42
 
40
 
34
 
37
 
42
 
47
 
50
 
53
 
63
 
63
 
55
 
54
 
56
 
54
 
66
 
64
 
70
 
62
 
48
 
72
 
62
 
53
 
44
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.3%
-
-
1.4%
+0.1
-
1.9%
+0.5
-
1.8%
-0.1
-
1.1%
-0.7
-0.2
1.1%
0
-0.3
1.8%
+0.7
-0.1
2%
+0.2
+0.2
1.5%
-0.5
+0.4
1.5%
0
+0.4
2.1%
+0.6
+0.3
2.1%
0
+0.1
1.7%
-0.4
+0.2
1.8%
+0.1
+0.3
2.1%
+0.3
0
2%
-0.1
-0.1
2.2%
+0.2
+0.5
2.7%
+0.5
+0.9
3.1%
+0.4
+1
1.9%
-1.2
-0.1
1.2%
-0.7
-1
1.9%
+0.7
-0.8
2.3%
+0.4
-0.8
2%
-0.3
+0.1
1.2%
-0.8
0
Average
Hours p/L
9.7
 
8.6
 
10.3
 
9.5
 
7
 
6.9
 
9.3
 
9.1
 
6.9
 
6.8
 
7.5
 
7.7
 
9.4
 
10.3
 
11.9
 
12.1
 
10.1
 
13
 
13.7
 
10
 
8
 
8.2
 
10.9
 
10.5
 
7.8
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
308
 
-
-
344
 
+11.7%
-
433
 
+25.9%
-
377
 
-12.9%
-
237
 
-37.1%
-23.1%
255
 
+7.6%
-25.9%
393
 
+54.1%
-9.2%
427
 
+8.7%
+13.3%
344
 
-19.4%
+45.1%
362
 
+5.2%
+42.0%
472
 
+30.4%
+20.1%
479
 
+1.5%
+12.2%
518
 
+8.1%
+50.6%
556
 
+7.3%
+53.6%
667
 
+20.0%
+41.3%
645
 
-3.3%
+34.7%
664
 
+2.9%
+28.2%
832
 
+25.3%
+49.6%
955
 
+14.8%
+43.2%
620
 
-35.1%
-3.9%
384
 
-38.1%
-42.2%
590
 
+53.6%
-29.1%
671
 
+13.7%
-29.7%
558
 
-16.8%
-10.0%
341
 
-38.9%
-11.2%













Gold Thames Valley (formerly Gold Berkshire) (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
3%
-
-
-
-
3%
0
+12.5%
-
-
3%
0
-8.3%
-
-
2%
-1
-18.3%
-
-
3%
+1
+16.7%
0
-1.7%
3%
0
+22.0%
0
+6.6%
3%
0
-0.1%
0
+16.1%
4%
+1
+11.4%
+2
+58.3%
4%
0
+0.1%
+1
+35.9%
4%
0
-11.3%
+1
-1.2%
4%
0
+7.7%
+1
+6.5%
6%
+2
+75.0%
+2
+67.4%
4%
-2
-46.1%
0
-10.0%
3%
-1
-28.3%
-1
-27.2%
2%
-1
-16.7%
-2
-43.7%
2%
0
+6.7%
-4
-65.7%
3%
+1
+28.1%
-1
-18.3%
3%
0
-10.6%
0
+1.8%
3%
0
-2.7%
+1
+18.9%
3%
0
+13.8%
+1
+26.8%
2%
-1
-19.5%
-1
-20.3%
2%
0
-12.5%
-1
-21.9%
2%
0
+13.8%
-1
-8.7%
2%
0
-6.0%
-1
-24.6%
2%
0
+3.2%
0
-3.4%
Population
('000)
785
 
728
 
728
 
729
 
729
 
740
 
741
 
742
 
741
 
749
 
749
 
749
 
1419
 
1425
 
1425
 
1424
 
1424
 
1438
 
1438
 
1439
 
1438
 
1444
 
1444
 
1443
 
1443
 
Reach
('000)
23
 
24
 
22
 
18
 
21
 
26
 
26
 
29
 
29
 
26
 
28
 
49
 
50
 
36
 
30
 
32
 
41
 
37
 
36
 
41
 
33
 
29
 
33
 
31
 
32
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
1.7%
-
-
0.9%
-0.8
-
1.3%
+0.4
-
1.2%
-0.1
-
1.2%
0
-0.5
1.5%
+0.3
+0.6
1.3%
-0.2
0
1.6%
+0.3
+0.4
1.4%
-0.2
+0.2
1%
-0.4
-0.5
1.2%
+0.2
-0.1
2.2%
+1
+0.6
1.1%
-1.1
-0.3
0.8%
-0.3
-0.2
0.7%
-0.1
-0.5
1%
+0.3
-1.2
1.3%
+0.3
+0.2
1.1%
-0.2
+0.3
1%
-0.1
+0.3
0.9%
-0.1
-0.1
1.3%
+0.4
0
1.2%
-0.1
+0.1
0.7%
-0.5
-0.3
0.6%
-0.1
-0.3
0.9%
+0.3
-0.4
Average
Hours p/L
11.6
 
5.2
 
7.9
 
9.4
 
8.5
 
8.6
 
7
 
8.4
 
7.1
 
5.6
 
6.1
 
6.6
 
6.2
 
6.3
 
7.3
 
9.2
 
9.5
 
9.1
 
7.7
 
6.2
 
11.4
 
12.1
 
6.2
 
5.8
 
7.9
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
272
 
-
-
124
 
-54.4%
-
179
 
+44.4%
-
168
 
-6.1%
-
177
 
+5.4%
-34.9%
222
 
+25.4%
+79.0%
180
 
-18.9%
+0.6%
246
 
+36.7%
+46.4%
208
 
-15.4%
+17.5%
149
 
-28.4%
-32.9%
173
 
+16.1%
-3.9%
323
 
+86.7%
+31.3%
313
 
-3.1%
+50.5%
230
 
-26.5%
+54.4%
218
 
-5.2%
+26.0%
295
 
+35.3%
-8.7%
387
 
+31.2%
+23.6%
334
 
-13.7%
+45.2%
280
 
-16.2%
+28.4%
254
 
-9.3%
-13.9%
370
 
+45.7%
-4.4%
351
 
-5.1%
+5.1%
203
 
-42.2%
-27.5%
183
 
-9.9%
-28.0%
250
 
+36.6%
-32.4%













Gold West Country (now Smooth Radio)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
5%
-
-
-
-
5%
0
+16.0%
-
-
5%
0
-9.5%
-
-
4%
-1
-14.4%
-
-
4%
0
+5.6%
-1
-5.1%
4%
0
+1.0%
-1
-17.4%
5%
+1
+16.7%
0
+6.5%
5%
0
-6.3%
+1
+16.6%
4%
-1
-21.1%
0
-12.8%
4%
0
+17.3%
0
+1.3%
5%
+1
+6.2%
0
-7.8%
5%
0
+8.8%
0
+7.0%
5%
0
+1.2%
+1
+37.1%
Population
('000)

 

 

 

 

 

 

 

 

 

 

 

 
2147
 
2171
 
2170
 
2170
 
2171
 
2195
 
2195
 
2195
 
2198
 
2190
 
2190
 
2189
 
2221
 
Reach
('000)

 

 

 

 

 

 

 

 

 

 

 

 
98
 
115
 
104
 
89
 
94
 
96
 
112
 
105
 
83
 
97
 
103
 
112
 
115
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
2.3%
-
-
2.4%
+0.1
-
2.5%
+0.1
-
2%
-0.5
-
1.8%
-0.2
-0.5
2%
+0.2
-0.4
2.6%
+0.6
+0.1
2.6%
0
+0.6
1.7%
-0.9
-0.1
1.8%
+0.1
-0.2
2.4%
+0.6
-0.2
2.6%
+0.2
0
2.5%
-0.1
+0.8
Average
Hours p/L

 

 

 

 

 

 

 

 

 

 

 

 
11.7
 
10.4
 
11.4
 
10.7
 
9.4
 
10.2
 
10.9
 
11.6
 
9.7
 
8.7
 
11.1
 
10.7
 
10.3
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-
1141
 
-
-
1198
 
+5.0%
-
1182
 
-1.3%
-
951
 
-19.5%
-
882
 
-7.3%
-22.7%
983
 
+11.5%
-17.9%
1226
 
+24.7%
+3.7%
1223
 
-0.2%
+28.6%
810
 
-33.8%
-8.2%
845
 
+4.3%
-14.0%
1136
 
+34.4%
-7.3%
1189
 
+4.7%
-2.8%
1180
 
-0.8%
+45.7%













Gold Wolverhampton (990/1017)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
2%
-
-
-
-
2%
0
-10.2%
-
-
1%
-1
-37.0%
-
-
2%
+1
+17.6%
-
-
2%
0
+60.0%
0
+6.5%
3%
+1
+21.6%
+1
+44.2%
4%
+1
+20.5%
+3
+175.8%
3%
-1
-4.3%
+1
+124.5%
3%
0
-17.8%
+1
+15.4%
3%
0
+21.1%
0
+14.9%
4%
+1
+2.3%
0
-2.5%
3%
-1
-2.1%
0
-0.3%
3%
0
-2.3%
0
+18.5%
4%
+1
+11.2%
+1
+8.8%
4%
0
+6.1%
0
+12.9%
4%
0
-11.5%
+1
+2.0%
4%
0
+2.2%
+1
+6.7%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
1293
 
1296
 
1295
 
1295
 
1295
 
1298
 
1298
 
1298
 
1298
 
1304
 
1303
 
1302
 
1303
 
1305
 
1305
 
1305
 
1305
 

 

 

 

 

 

 

 

 
Reach
('000)
30
 
27
 
17
 
20
 
32
 
39
 
47
 
45
 
37
 
45
 
46
 
45
 
44
 
49
 
52
 
46
 
47
 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
0.9%
-
-
0.5%
-0.4
-
0.6%
+0.1
-
0.9%
+0.3
-
1.1%
+0.2
+0.2
1.2%
+0.1
+0.7
1.3%
+0.1
+0.7
1.6%
+0.3
+0.7
1.4%
-0.2
+0.3
1.5%
+0.1
+0.3
1.6%
+0.1
+0.3
1.7%
+0.1
+0.1
1.9%
+0.2
+0.5
2.2%
+0.3
+0.7
2.2%
0
+0.6
2%
-0.2
+0.3
1.7%
-0.3
-0.2
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
8.8
 
5.4
 
11.4
 
12.6
 
9
 
8
 
7.6
 
9.5
 
9.9
 
8.8
 
9.1
 
9.5
 
11
 
12.2
 
11.5
 
12
 
9.7
 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
263
 
-
-
146
 
-44.5%
-
189
 
+29.5%
-
254
 
+34.4%
-
289
 
+13.8%
+9.9%
316
 
+9.3%
+116.4%
358
 
+13.3%
+89.4%
432
 
+20.7%
+70.1%
362
 
-16.2%
+25.3%
392
 
+8.3%
+24.1%
422
 
+7.7%
+17.9%
428
 
+1.4%
-0.9%
479
 
+11.9%
+32.3%
599
 
+25.1%
+52.8%
606
 
+1.2%
+43.6%
552
 
-8.9%
+29.0%
455
 
-17.6%
-5.0%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Hallam FM

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
28%
-
-
-
-
30%
+2
+9.0%
-
-
29%
-1
-2.6%
-
-
28%
-1
-3.9%
-
-
28%
0
-0.8%
0
+1.2%
28%
0
+1.9%
-2
-5.4%
29%
+1
+1.7%
0
-1.2%
26%
-3
-8.3%
-2
-5.7%
27%
+1
+1.3%
-1
-3.7%
28%
+1
+6.4%
0
+0.5%
27%
-1
-3.6%
-2
-4.8%
28%
+1
+2.1%
+2
+6.0%
29%
+1
+5.3%
+2
+10.2%
28%
-1
-4.1%
0
-0.7%
28%
0
+0.4%
+1
+3.4%
30%
+2
+3.8%
+2
+5.1%
30%
0
+3.3%
+1
+3.1%
31%
+1
+2.2%
+3
+9.9%
29%
-2
-6.3%
+1
+2.7%
28%
-1
-4.5%
-2
-5.5%
29%
+1
+3.1%
-1
-5.7%
33%
+4
+16.3%
+2
+7.2%
35%
+2
+6.4%
+6
+21.7%
32%
-3
-10.6%
+4
+14.0%
30%
-2
-5.9%
+1
+4.1%
Population
('000)
1310
 
1319
 
1320
 
1320
 
1320
 
1256
 
1256
 
1256
 
1255
 
1264
 
1264
 
1263
 
1264
 
1276
 
1275
 
1276
 
1275
 
1286
 
1286
 
1286
 
1286
 
1292
 
1293
 
1292
 
1292
 
Reach
('000)
360
 
395
 
385
 
370
 
367
 
356
 
362
 
332
 
336
 
360
 
347
 
354
 
373
 
361
 
362
 
376
 
388
 
400
 
375
 
358
 
369
 
431
 
459
 
410
 
386
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
13.9%
-
-
15.3%
+1.4
-
13.2%
-2.1
-
12.4%
-0.8
-
12.6%
+0.2
-1.3
12%
-0.6
-3.3
13.1%
+1.1
-0.1
12.1%
-1
-0.3
12.6%
+0.5
0
12.5%
-0.1
+0.5
10.2%
-2.3
-2.9
9.9%
-0.3
-2.2
12.5%
+2.6
-0.1
14.8%
+2.3
+2.3
13.1%
-1.7
+2.9
9.9%
-3.2
0
10.7%
+0.8
-1.8
12.2%
+1.5
-2.6
12.6%
+0.4
-0.5
13.1%
+0.5
+3.2
12.1%
-1
+1.4
11.4%
-0.7
-0.8
12.2%
+0.8
-0.4
12.8%
+0.6
-0.3
11.7%
-1.1
-0.4
Average
Hours p/L
10
 
10
 
8.7
 
8.4
 
8.6
 
8
 
8.5
 
8.3
 
8.6
 
7.9
 
6.9
 
6.9
 
8.2
 
10
 
8.7
 
6.3
 
6.5
 
7.4
 
8.4
 
9.6
 
9
 
7.3
 
7.3
 
8.1
 
7.7
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
3602
 
-
-
3949
 
+9.6%
-
3345
 
-15.3%
-
3115
 
-6.9%
-
3141
 
+0.8%
-12.8%
2850
 
-9.3%
-27.8%
3073
 
+7.8%
-8.1%
2775
 
-9.7%
-10.9%
2896
 
+4.4%
-7.8%
2846
 
-1.7%
-0.1%
2400
 
-15.7%
-21.9%
2426
 
+1.1%
-12.6%
3062
 
+26.2%
+5.7%
3623
 
+18.3%
+27.3%
3158
 
-12.8%
+31.6%
2390
 
-24.3%
-1.5%
2525
 
+5.6%
-17.5%
2974
 
+17.8%
-17.9%
3142
 
+5.6%
-0.5%
3420
 
+8.8%
+43.1%
3317
 
-3.0%
+31.4%
3155
 
-4.9%
+6.1%
3355
 
+6.3%
+6.8%
3306
 
-1.5%
-3.3%
2956
 
-10.6%
-10.9%













Heart (Nationwide)

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
7%
-
-
-
-
7%
0
-0.5%
-
-
14%
+7
+101.1%
-
-
14%
0
+1.3%
-
-
14%
0
+4.6%
+7
+111.8%
15%
+1
+1.9%
+8
+117.0%
14%
-1
-1.5%
0
+6.3%
14%
0
-1.4%
0
+3.5%
14%
0
+1.4%
0
+0.4%
15%
+1
+4.9%
0
+3.3%
15%
0
+2.7%
+1
+7.8%
15%
0
-3.0%
+1
+6.0%
14%
-1
-4.0%
0
+0.3%
15%
+1
+2.7%
0
-1.8%
15%
0
-0.5%
0
-4.9%
14%
-1
-2.4%
-1
-4.2%
14%
0
+0.3%
0
0.0%
14%
0
-2.1%
-1
-4.7%
14%
0
-0.6%
-1
-4.8%
14%
0
+0.3%
0
-2.1%
14%
0
-1.8%
0
-4.1%
14%
0
+2.5%
0
+0.4%
14%
0
+0.4%
0
+1.4%
14%
0
-3.5%
0
-2.4%
17%
+3
+25.0%
+3
+24.2%
Population
('000)
50334
 
50735
 
50735
 
50735
 
50735
 
51280
 
51280
 
51280
 
51280
 
51618
 
51618
 
51618
 
51618
 
51951
 
51951
 
51951
 
51951
 
52352
 
52352
 
52352
 
52352
 
53205
 
53205
 
53205
 
53205
 
Reach
('000)
3400
 
3410
 
6857
 
6944
 
7260
 
7479
 
7364
 
7263
 
7365
 
7776
 
7988
 
7746
 
7435
 
7686
 
7649
 
7465
 
7484
 
7381
 
7338
 
7361
 
7229
 
7531
 
7563
 
7300
 
9126
 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
2.3%
-
-
2.3%
0
-
5.4%
+3.1
-
5.5%
+0.1
-
5.7%
+0.2
+3.4
5.9%
+0.2
+3.6
5.9%
0
+0.5
5.9%
0
+0.4
5.8%
-0.1
+0.1
5.8%
0
-0.1
5.9%
+0.1
0
5.5%
-0.4
-0.4
4.9%
-0.6
-0.9
5%
+0.1
-0.8
5.4%
+0.4
-0.5
5%
-0.4
-0.5
5%
0
+0.1
5.1%
+0.1
+0.1
5.1%
0
-0.3
5%
-0.1
0
4.8%
-0.2
-0.2
5.1%
+0.3
0
4.9%
-0.2
-0.2
4.6%
-0.3
-0.4
6.2%
+1.6
+1.4
Average
Hours p/L
7.1
 
6.8
 
8
 
8
 
7.9
 
8.1
 
8.1
 
8.1
 
7.9
 
7.7
 
7.7
 
7.5
 
6.9
 
7
 
7.6
 
7.1
 
6.9
 
7.3
 
7.2
 
6.9
 
6.9
 
7
 
6.7
 
6.5
 
7
 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
24087
 
-
-
23110
 
-4.1%
-
54547
 
+136.0%
-
55242
 
+1.3%
-
57581
 
+4.2%
+139.1%
60288
 
+4.7%
+160.9%
59989
 
-0.5%
+10.0%
58720
 
-2.1%
+6.3%
58058
 
-1.1%
+0.8%
59834
 
+3.1%
-0.8%
61587
 
+2.9%
+2.7%
57798
 
-6.2%
-1.6%
51478
 
-10.9%
-11.3%
54135
 
+5.2%
-9.5%
57864
 
+6.9%
-6.0%
53082
 
-8.3%
-8.2%
52010
 
-2.0%
+1.0%
53756
 
+3.4%
-0.7%
52862
 
-1.7%
-8.6%
51018
 
-3.5%
-3.9%
49896
 
-2.2%
-4.1%
52482
 
+5.2%
-2.4%
50811
 
-3.2%
-3.9%
47356
 
-6.8%
-7.2%
63575
 
+34.2%
+27.4%













Heart Anglesey & Gwynedd

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
26%
-
-
-
-
26%
0
0.0%
-
-
26%
0
0.0%
-
-
26%
0
0.0%
-
-
28%
+2
+7.1%
+2
+7.1%
27%
-1
-5.9%
+1
+0.8%
25%
-2
-7.0%
-1
-6.3%
25%
0
+2.5%
-1
-3.9%
22%
-3
-12.2%
-6
-21.2%
25%
+3
+10.2%
-2
-7.8%
26%
+1
+6.7%
+1
+5.8%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
122
 
122
 
122
 
122
 
121
 
121
 
122
 
123
 
122
 
123
 
123
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
32
 
32
 
32
 
32
 
34
 
32
 
30
 
31
 
27
 
30
 
32
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
14.2%
-
-
13.1%
-1.1
-
14.5%
+1.4
-
12.4%
-2.1
-
12.7%
+0.3
-1.5
10.5%
-2.2
-2.6
10.4%
-0.1
-4.1
10.2%
-0.2
-2.2
10.1%
-0.1
-2.6
10.2%
+0.1
-0.3
9.1%
-1.1
-1.3
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
10.2
 
9.1
 
9.7
 
8.7
 
8.7
 
7.8
 
8.3
 
8
 
9.2
 
8.2
 
7.3
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
329
 
-
-
294
 
-10.6%
-
311
 
+5.8%
-
282
 
-9.3%
-
294
 
+4.3%
-10.6%
251
 
-14.6%
-14.6%
253
 
+0.8%
-18.6%
246
 
-2.8%
-12.8%
250
 
+1.6%
-15.0%
247
 
-1.2%
-1.6%
231
 
-6.5%
-8.7%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Heart Bedford

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
24%
-
-
-
-
25%
+1
+2.7%
-
-
27%
+2
+6.1%
-
-
25%
-2
-6.7%
-
-
23%
-2
-7.5%
-1
-6.0%
24%
+1
+4.2%
-1
-4.5%
26%
+2
+6.3%
-1
-4.4%
25%
-1
-1.0%
0
+1.5%
27%
+2
+6.0%
+4
+16.3%
27%
0
+1.6%
+3
+13.3%
26%
-1
-2.8%
0
+3.6%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
385
 
391
 
391
 
391
 
392
 
397
 
397
 
397
 
397
 
402
 
402
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
94
 
98
 
104
 
97
 
90
 
95
 
101
 
100
 
106
 
109
 
106
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
10.5%
-
-
9.7%
-0.8
-
9.1%
-0.6
-
9.2%
+0.1
-
9.6%
+0.4
-0.9
10.3%
+0.7
+0.6
11.3%
+1
+2.2
11.9%
+0.6
+2.7
13.2%
+1.3
+3.6
12.6%
-0.6
+2.3
11.5%
-1.1
+0.2
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
8.3
 
7.3
 
6.7
 
7.5
 
8.4
 
8
 
8.5
 
8.7
 
9.1
 
9
 
8.9
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
781
 
-
-
716
 
-8.3%
-
694
 
-3.1%
-
731
 
+5.3%
-
755
 
+3.3%
-3.3%
753
 
-0.3%
+5.2%
865
 
+14.9%
+24.6%
870
 
+0.6%
+19.0%
971
 
+11.6%
+28.6%
984
 
+1.3%
+30.7%
940
 
-4.5%
+8.7%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Heart Berkshire & North Hampshire

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
25%
-
-
-
-
28%
+3
+13.9%
-
-
28%
0
-1.0%
-
-
27%
-1
-4.6%
-
-
27%
0
+2.1%
+2
+9.9%
29%
+2
+5.5%
+1
+1.7%
28%
-1
-2.5%
0
+0.2%
24%
-4
-13.2%
-3
-8.8%
23%
-1
-5.4%
-4
-15.5%
21%
-2
-6.9%
-8
-25.4%
25%
+4
+17.5%
-3
-10.1%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
785
 
728
 
728
 
729
 
729
 
740
 
741
 
742
 
741
 
749
 
749
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
194
 
205
 
203
 
194
 
198
 
212
 
207
 
180
 
170
 
160
 
188
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
8%
-
-
9.1%
+1.1
-
9.4%
+0.3
-
8.7%
-0.7
-
10.2%
+1.5
+2.2
11.7%
+1.5
+2.6
10.7%
-1
+1.3
11%
+0.3
+2.3
10.4%
-0.6
+0.2
9.4%
-1
-2.3
10.3%
+0.9
-0.4
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
6.7
 
6.3
 
6.2
 
6.2
 
7.4
 
8
 
7.3
 
9.2
 
9.2
 
8.4
 
8.1
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
1296
 
-
-
1291
 
-0.4%
-
1263
 
-2.2%
-
1200
 
-5.0%
-
1469
 
+22.4%
+13.3%
1703
 
+15.9%
+31.9%
1505
 
-11.6%
+19.2%
1652
 
+9.8%
+37.7%
1561
 
-5.5%
+6.3%
1348
 
-13.6%
-20.8%
1529
 
+13.4%
+1.6%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Heart Bristol/Bath/Wiltshire

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
27%
-
-
-
-
26%
-1
-4.1%
-
-
28%
+2
+7.6%
-
-
31%
+3
+10.5%
-
-
31%
0
+1.3%
+4
+15.5%
32%
+1
+0.5%
+6
+21.1%
31%
-1
-1.7%
+3
+10.6%
29%
-2
-7.0%
-2
-6.9%
30%
+1
+4.7%
-1
-3.8%
32%
+2
+6.1%
0
+1.5%
32%
0
-1.0%
+1
+2.3%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
1287
 
1323
 
1322
 
1322
 
1321
 
1349
 
1350
 
1351
 
1350
 
1363
 
1364
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
350
 
345
 
371
 
410
 
415
 
426
 
419
 
390
 
408
 
437
 
433
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Share
Q on Q
Y on Y
14%
-
-
12.5%
-1.5
-
12.6%
+0.1
-
14.2%
+1.6
-
16.3%
+2.1
+2.3
15.8%
-0.5
+3.3
14.7%
-1.1
+2.1
13.3%
-1.4
-0.9
14.2%
+0.9
-2.1
16.1%
+1.9
+0.3
13.5%
-2.6
-1.2
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
%
-
-
Average
Hours p/L
10.4
 
9.7
 
9.6
 
9.7
 
11
 
10.7
 
9.6
 
9
 
9.5
 
10.9
 
9.7
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Total Hours
('000)

Q on Q % ch.
Y on Y % ch.
3638
 
-
-
3356
 
-7.8%
-
3545
 
+5.6%
-
3960
 
+11.7%
-
4567
 
+15.3%
+25.5%
4571
 
+0.1%
+36.2%
4038
 
-11.7%
+13.9%
3504
 
-13.2%
-11.5%
3892
 
+11.1%
-14.8%
4744
 
+21.9%
+3.8%
4194
 
-11.6%
+3.9%

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-

 
-
-













Heart Cambridge

Weekly Reach
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14
% Reach
Q on Q
% change
Y on Y
% change
22%
-
-
-
-
23%
+1
+5.5%
-
-
24%
+1
+6.8%
-
-
27%
+3
+8.5%
-
-
28%
+1
+5.5%
+6
+28.9%
25%
-3
-10.3%
+2
+9.6%
26%
+1
+4.5%
+2
+7.2%
24%
-2
-7.8%
-3
-8.9%
26%
+2
+6.3%
-2
-8.1%
26%
0
-1.1%
+1
+1.3%
27%
+1
+7.0%
+1
+3.8%
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
%
-
-
-
-
Population
('000)
450
 
431
 
432
 
432
 
431
 
441
 
441
 
441
 
442
 
447
 
447
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
Reach
('000)
98
 
99
 
106
 
115
 
121
 
111
 
116
 
107
 
114
 
114
 
122
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Audience Share
Q1/08 Q2/08 Q3/08 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 Q1/10 Q2/10 Q3/10 Q4/10 Q1/11 Q2/11 Q3/11 Q4/11 Q1/12 Q2/12 Q3/12 Q4/12 Q1/13 Q2/13 Q3/13 Q4/13 Q1/14